LEAD PRODUCT DESIGNER · B2B SAAS + AI Turning complex B2B workflows into clear, controllable experiences

I’m Leo, a hands-on Lead Product Designer with 15+ years across product, UX and front-end, including 8+ years in B2B SaaS. I specialise in complex workflows, system behaviour and interaction design, working closely with Product, Engineering and customers from early discovery through delivery.

Most recently, I led design at Loopio across AI-assisted workflows, permissions, integrations and other complex B2B systems.

Based in Toronto and open to senior/lead individual contributor roles across Canada. Contact me.

More about me

Projects

B2B SaaS

Earlier Agency Work

Agency Clients I've Worked With

  • HSBC logo
  • Dewalt logo
  • Nokia logo
  • VDM logo
  • Guide DOgs logo
  • Stanley logo
  • Legal and General logo
  • FAB logo
  • LLoyds logo
  • Black n Decker logo
  • Aegean logo
  • BAT logo
  • Fiskars logo
  • John Lewis logo